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Total Media, a leading Russian advertising agency with more than 100 years of experience on the market, announced its geographical expansion in Russia. The company has installed over 50 billboards in the regions of Krasnodar, Riazan and Kirov and plans to expand its presence in the vast majority of Russian regions in the nearest future. Total business news today advertising division has also been named among the winners at this year's Great Russian Advertising Awards.



Digital advertising, a business segment of Total Media, has installed over 50 billboards in the regions of Krasnodar, Riazan and Kirov.

Total Media is a Russian media holding company that owns and operates TV networks, magazines, newspapers, radios and web outlets. The company is part of the Russian conglomerate known as the Total Group.

Total Media has offices in Russia, Ukraine, Belarus and Kazakhstan with headquarters in Moscow.

The company plans to expand its presence in the vast majority of Russian regions in the nearest future.

The company plans to expand its presence in the vast majority of Russian regions in the nearest future pr business. The company has installed over 50 billboards in the regions of Krasnodar, Riazan and Kirov.

The main goal of this project is to introduce our product on a national scale, as well as increase its popularity among consumers across Russia’s vast territory.

Total Media Announces Geographical Expansion of Outdoor Advertising

Total Media Group is a leading Russian outdoor advertising company. The segment is one of the largest in Russia, and has over 200 employees working at its headquarters in Moscow. The company was founded in 1991 by Sergey Semenov and his brother Mikhail Semenov as an independent business entity that developed into one of Russia’s most successful private sector companies with over 150 locations throughout Moscow and St Petersburg.

Total Media recently announced that it would be expanding its geographic footprint outside of Moscow and St Petersburg by installing billboards across three new regions: Krasnodar, Riazan and Kirov. These areas are home to some of Russia's largest cities such as Sochi (a popular winter resort), Novorossiysk (a city situated on the Black Sea) or Nalchik (the capital city).

Conclusion

The company is actively developing its presence in the digital advertising market. The year 2017 was marked by a significant increase in advertising spend for digital media, which exceeded 10 billion rubles. In addition, during the first half of 2017 we observed a significant increase in press release sites results: revenues increased by 50%, while expenses decreased by almost 50%.


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